{"id":32220,"date":"2015-07-15T04:32:58","date_gmt":"2015-07-15T04:32:58","guid":{"rendered":"https:\/\/leadershipmanagement.co.nz\/?p=32220"},"modified":"2015-07-15T04:32:58","modified_gmt":"2015-07-15T04:32:58","slug":"six-key-ingredients-to-stellar-customer-service-2","status":"publish","type":"post","link":"https:\/\/leadershipmanagement.co.nz\/six-key-ingredients-to-stellar-customer-service-2\/","title":{"rendered":"Six key ingredients to stellar customer service"},"content":{"rendered":"

Today\u2019s customers are more sophisticated and have a wider range of products and services to choose from than ever before. This combined with the fact that they can more easily compare, consider and access competing products online and overseas, it\u2019s no wonder customers are harder to attract and more difficult to keep than ever before.<\/p>\n

Consider these facts:<\/strong>
\nThe average business may never hear from more than 90 percent of unhappy customers, but they will complain to 7-10 of their business associates and friends. Many customers aren\u2019t dissatisfied, but they\u2019re not sufficiently satisfied to resist a competitor\u2019s offer. Therefore successful companies appreciate the value of encouraging communication with their customers. Companies that encourage complaints and then resolve them promptly win more customers and capture the largest share of compliments.<\/p>\n

Following are six key ingredients to stellar customer service:<\/strong><\/p>\n