{"id":9122,"date":"2014-06-03T12:40:16","date_gmt":"2014-06-03T02:40:16","guid":{"rendered":"https:\/\/www.leadershipmanagement.com.au\/?p=9122"},"modified":"2014-06-03T12:40:16","modified_gmt":"2014-06-03T02:40:16","slug":"closing-sales-is-a-process","status":"publish","type":"post","link":"https:\/\/leadershipmanagement.co.nz\/closing-sales-is-a-process\/","title":{"rendered":"Closing sales is a process"},"content":{"rendered":"

\u201cThe close in a sale is like the tail on a snake; not the tail on a dog.\u201d<\/em><\/p>\n

Many salespeople see the action of closing a sale as a one off event that occurs at the end of the sales presentation. Just like the tail on a dog, they see it as connected to the body of the presentation, but easily differentiated as a separate event. Nothing could be further from the truth.<\/p>\n

Closing is not an event; it is a continuous series of planned and coordinated steps throughout the sales presentation. It is a process and not easily differentiated as a separate event; much like the tail of a snake.<\/p>\n

Highly successful salespeople start closing the sale the minute they walk through the door. In fact, many often start closing the sale when they make the appointment.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cThe close in a sale is like the tail on a snake; not the tail on a dog.\u201d Many salespeople see the action of closing a sale as a one off event that occurs at the end of the sales presentation. Just like the tail on a dog, they see it as connected to the […]<\/p>\n","protected":false},"author":1,"featured_media":24955,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[7],"tags":[],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\n\t\n\t\n\t\n